5 Features You Didn’t Know You Needed

You probably already have a CRM.

But here’s the honest truth: most CRMs are built to store contacts — not grow your business.

They help you track, sure. Maybe even send a few emails or assign a task. But at the end of the day, you’re still juggling five other tools just to stay in touch with leads, book appointments, and follow up.

Sound familiar?

That was me too — until I realized something had to change. I was managing leads in one app, trying to remember follow-up tasks in another, paying extra for appointment booking, and using a spreadsheet to track it all. And with every missed call or forgotten reply, I was leaving money on the table.

That’s when I found High Level CRM.

And it completely changed the way I do business.

Instead of duct-taping together half a dozen apps, I finally had one platform that could automate lead capture, follow-up, texting, appointment booking, and even review requests. All in one dashboard. All working for me 24/7.

In this article, I’m going to show you 5 powerful features that most CRMs simply don’t offer — and why they matter if you actually want to convert leads, save time, and scale with confidence.

If your CRM can’t do these, it’s not a CRM. It’s just a Rolodex in the cloud.

Let’s dive in.

2-Way Texting With Automations

Let’s get one thing straight: if you’re not texting your leads, you’re losing them.

Email open rates are dropping. Phone calls often go unanswered. But texts? They get read — almost immediately. And more importantly, people respond to them.

Now here’s the problem with most CRMs:
They either don’t offer texting at all, or the texting is one-way and clunky. You send a blast, they can’t reply, or if they do, the conversation happens somewhere completely different. That’s not just inefficient — it’s a lead killer.

High Level CRM fixes that with seamless 2-way SMS messaging, fully integrated right into your dashboard.

That means:

  • You can instantly text back a lead from your phone or desktop
  • Every conversation is neatly threaded under the contact’s profile
  • You and your team can jump into live chats at any time
  • You can automate responses based on behavior or status

But what really makes it powerful is the automation layer.

Let’s say someone opts in through your website form — High Level can automatically:

  1. Send a welcome text within 3 seconds
  2. Ask a qualifying question (“Are you looking for [service] this week or next?”)
  3. Trigger a reminder if they don’t respond
  4. Move them into a nurture sequence if they go cold

All of this happens without you lifting a finger.

You stay in control, but you’re no longer the bottleneck. The system does the initial heavy lifting — and you step in when the lead is warm, ready, and responding.

Here’s what this does for your business:

  • Faster responses = higher conversion rates
  • No more missed leads or forgotten follow-ups
  • Personal, real-time conversations that drive trust
  • Fewer leads falling through the cracks

In short: this isn’t a glorified SMS tool.
It’s a smart, fully integrated lead engagement system that speaks the language your customers already use.

Ringless Voicemail Drops

Imagine being able to leave a perfectly crafted voicemail — one that sounds personal, friendly, and intentional — without ever ringing someone’s phone.

That’s what ringless voicemail does.
And with High Level CRM, it’s built right into your automation toolkit.

What Is a Ringless Voicemail Drop?

It’s exactly what it sounds like: you record a voicemail once, and instead of calling and hoping the person doesn’t answer, you drop the message directly into their voicemail inbox — silently. No phone ring. No awkward timing. Just the message you wanted them to hear.

The best part? It feels personal and human, even though it’s fully automated.

Why It Works

We’re all flooded with emails.
We often ignore unknown numbers.
But when someone leaves a message — especially one that sounds like it was meant just for us — we listen.

You can use ringless voicemail drops to:

  • Send a friendly welcome message after a lead opts in
  • Reconnect with cold leads: “Hey, just checking in to see if you’re still interested…”
  • Deliver exclusive offers or updates
  • Remind clients of upcoming appointments or expiring discounts
  • Follow up post-sale with a thank-you and next steps

How It Works Inside High Level CRM

With High Level CRM, you can:

  • Upload or record a voicemail message inside the platform
  • Add it to any campaign or workflow (just like an email or text)
  • Schedule it for the perfect time, or trigger it based on lead activity
  • Combine it with text and email follow-ups for a true omnichannel experience

It’s simple to use, and incredibly effective at cutting through the noise and getting your message heard.

Real-World Example

Let’s say a lead books an appointment. You could automatically trigger:

  • A confirmation email
  • A follow-up text reminder the day before
  • And a voicemail from you the morning of saying, “Hey [First Name], I’m looking forward to our chat today — talk soon!”

The client hears your voice, feels a stronger connection, and shows up to the call more engaged.


Ringless voicemail drops are just one more way High Level CRM helps you stand out — and stay top of mind.

Missed Call Text Back: Never Lose a Lead Again

Let’s face it — when a potential customer calls your business and no one answers, they don’t leave a voicemail.
They hang up… and call your competitor.

It happens more often than most business owners realize — especially during off-hours, lunch breaks, or those moments when you’re just too busy to answer.

But what if you could respond instantly to every missed call — without picking up the phone?

With High Level CRM’s Missed Call Text Back feature, that’s exactly what happens.

What It Is and How It Works

When a call goes unanswered, High Level automatically sends a personalized text message to the caller — in real time.

Example:

“Sorry we missed your call! This is Robert — how can I help you?”

That quick text gives your lead an immediate response, opens a two-way conversation, and gives you a second chance to win their business — before they move on.

And the best part? It’s all automated.
You set it up once and never worry about missed calls again.

Why This Feature Is a Game Changer

Here’s what most businesses don’t realize:

  • 80% of callers who don’t get a response don’t leave a voicemail
  • Texting has a 98% open rate, often within minutes
  • Leads are most likely to convert when you respond within 5 minutes

Missed Call Text Back covers all of that — automatically.

Whether you’re a solo operator or managing a team, this feature ensures no lead goes unanswered, no opportunity is missed, and your potential client feels acknowledged immediately.

Add It to a Bigger Follow-Up System

This isn’t just a one-off message — it can be the entry point to a full automated follow-up campaign inside High Level:

  1. Missed call → instant text reply
  2. No response in 10 minutes? → follow-up text
  3. Still no response in 24 hours? → ringless voicemail or email
  4. Lead replies? → notify you instantly for personal follow-up

Now your system is working even when you’re not — like a 24/7 receptionist, powered by automation.

Your next best client might have already called. Let’s make sure you don’t miss them.

Automated Campaign Workflows: Follow Up Until They Convert

Leads don’t convert just because they entered your system — they convert because you followed up with them.

Not once. Not twice. But consistently, over time, with the right message at the right moment.

That’s where High Level CRM’s Workflow Builder becomes your most powerful business ally.

What Is a Workflow?

A workflow is an automated sequence that does the follow-up for you.
It can include:

  • Text messages
  • Emails
  • Ringless voicemails
  • Wait steps and delays
  • Logic-based decisions (if they respond, if they open, etc.)
  • Pipeline stage changes
  • Task assignments to your team

It’s not just a follow-up. It’s a full automated customer journey — and it works 24/7.

What You Can Automate with Workflows

1. New Lead Nurture Sequences
→ Welcome email
→ Introductory text
→ Follow-up reminders
→ Call-to-action for booking an appointment

2. Appointment Confirmations and Reminders
→ Confirm booking via SMS
→ Reminder 24 hours before
→ Reminder 1 hour before
→ Directions and prep instructions
→ Post-visit thank you message

3. Missed Call Follow-ups
→ “Sorry we missed you” text
→ Offer to reschedule or answer questions
→ Add to newsletter list

4. Reactivation Campaigns
→ Target leads who went cold
→ Deliver a special offer or friendly check-in
→ Booked call triggers restart of nurture process

5. Review and Referral Requests
→ Text and email after a completed service
→ Direct links to leave reviews on Google or Facebook
→ Referral request or loyalty reward offer

All of this happens without you lifting a finger.

Set it once. Tweak it as needed. Let it run.

Why This Matters

Most businesses fail not because they don’t have leads — but because they don’t follow up enough.

High Level solves this by automating smart, strategic touchpoints that keep you:
✅ Top of mind
✅ In the conversation
✅ Moving leads closer to the sale

You’ll close more business without doing more work — just smarter work.

Built-In Calendar and Appointment Booking: Skip the Back-and-Forth

How many hours a week do you spend chasing down appointment times, answering “Do you have anything Tuesday at 2?” and sending reminder texts?

Probably more than you think.
And every minute spent scheduling is a minute not spent selling or serving.

That’s why High Level CRM includes a full-featured calendar and booking system — baked right into the platform.

Replaces Tools Like Calendly (and Does More)

With High Level, you can:

  • Share a direct booking link with prospects
  • Display real-time availability
  • Set buffer times, cancellation rules, and appointment types
  • Send automated confirmation texts and emails
  • Trigger pre-appointment and post-appointment workflows

All the back-and-forth is gone.
You stay in control of your schedule, and your leads get a frictionless way to book.

Syncs With Your Real Calendar

High Level’s calendar system syncs with your Google or Outlook calendar so you never get double-booked.
Block off time for personal commitments, team meetings, or existing appointments — it all updates automatically.

Plus, you can embed your booking calendar:

  • On your website
  • In email campaigns
  • Inside text messages
  • As part of your funnel pages

Wherever your prospects engage, they can book immediately — no extra steps, no delays.

Triggers Everything Else Automatically

This is where it gets really smart.

The moment someone books an appointment, you can automatically:

  • Add them to a specific pipeline stage
  • Start a confirmation and reminder campaign
  • Tag them for future follow-up
  • Notify your team or assign the lead
  • Launch post-appointment review requests

It’s no longer just about booking.
It’s about building a complete client journey — with automation doing the heavy lifting.


✅ Appointments without the hassle
✅ Reminders without lifting a finger
✅ Better show-up rates and happier clients

All in one place — inside High Level CRM.

👉 Try it for free here and start booking smarter.

The CRM You Didn’t Know You Needed — Until Now

Most CRMs are built to organize.
High Level CRM is built to convert.

It doesn’t just help you track your leads — it helps you capture, respond, follow up, and book without you manually doing it all.

From 2-way texting and ringless voicemails to missed call recovery and fully automated follow-up workflows, this isn’t just a system — it’s a business engine.
One that works 24/7 to make sure no lead falls through the cracks and every opportunity gets followed up with precision.

Add in the built-in calendar, smart automation builder, and ability to handle unlimited clients, and you’ve got a tool that doesn’t just make your life easier — it makes your business grow.

If your current CRM can’t do what High Level can, it’s time to stop patching together tools that don’t talk to each other.

Set this up once.
Let it run.
Focus on what you do best — and let the system do the rest.


👉 Start your free trial now: https://www.gohighlevel.com/?fp_ref=asktheearl
👉 Need help implementing it? Visit AskTheEarl.com — I’ll show you how to get it working for your business fast.

This isn’t just software.
It’s your new unfair advantage.

Robert Earl

Robert Earl

Robert Earl

Robert Earl brings over 20 years of experience as a Real Estate Agent, Business Coach, and Digital Marketer. He is the creator of the P.R.O.M.P.T. Formula and the voice behind the Ask The Earl YouTube Channel, where he helps professionals simplify content creation, scale their marketing, and get real results using AI tools like ChatGPT.

Robert is passionate about teaching and empowering others to pursue their dreams and create sustainable, scalable income. Whether it’s launching a real estate career, building an affiliate marketing business, growing a niche blog, or transforming campgrounds into thriving destinations, Robert’s proven frameworks have helped countless individuals and businesses achieve breakthrough success.

With hands-on leadership in both the real estate industry and the RV park and outdoor hospitality sector, Robert offers a unique, cross-disciplinary approach to strategy, operations, and growth. His online coaching and consulting bring together decades of sales experience, digital marketing insight, and operational excellence.

In addition to his business pursuits, Robert is a certified CrossFit Online Level 1 Trainer (CF-OL1) and actively incorporates health and wellness into his travel lifestyle while exploring the country.

Whether you're looking to launch your first online income stream, modernize your real estate business, or streamline your content with the power of AI, Robert Earl is your guide for growth, clarity, and momentum.

 robert@asktheearl.com  https://asktheearl.com/about/

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