Best Real Estate Company in Wisconsin for New Agents
When searching for the best real estate firm to work with in Wisconsin, there are several factors to consider. Initially, you should investigate the organization’s industry expertise and track record of achievement. Inquire about any awards or recognitions that demonstrate their skill and dependability. Second, inquire about the culture of the organization. Are they enthusiastic about their work? Do they place a premium on customer service? This knowledge might assist you in making an informed selection when selecting a real estate company.
You should also note what training opportunities the company offers its agents. Choosing a real estate company that will provide you with ongoing education and support is vital. Hence, your skills continue growing throughout your career as an agent. Additionally, it’s essential to evaluate the company’s marketing and advertising strategies. Do they have a successful plan for reaching potential clients, and do they empower you to generate your own business? If not, then you may want to consider another real estate company that is better equipped to help you meet your goals as a real estate agent.
Finally, take into account how effectively the real estate firm interacts with its agents. Do they often offer direction and instructions that are crystal clear? The key to a good relationship and career success in this industry is effective communication between an agent and their brokerage. To make the best choice when deciding which real estate firm to work for, pay close attention to all of these factors. You may find the best real estate business to assist you in achieving your objectives by doing your homework, getting educated, and putting in the necessary time and effort.
Remember, while choosing an Wisconsin real estate business, you should conduct research and make an informed decision that is in your best interests as a new agent!
Let’s look at some of the best real estate companies for new agents to join in Wisconsin.
Real Broker delivers a fresh model for real estate professionals by blending smart technology, transparent compensation, and a strong culture of collaboration. Keller Williams Realty is a major real estate agency renowned for its superior customer service, creative marketing methods, and extensive training programs. Re/Max is another industry-famous firm with a solid reputation. Coldwell Banker has existed for over a century and provides agents with a variety of important resources to aid in their success. Real estate agents that are technologically adept and wish to take advantage of eXp Realty’s cutting-edge technology platform should strongly consider this company. Berkshire Hathaway HomeServices gives agents access to high-quality business tools and support networks to assist them in achieving career success. Finally, Century 21 provides various commission plans and a variety of advertising channels to enhance income.
These are some of the top real estate companies for new agents to join in Wisconsin. To ensure your success, you need to do your research and carefully consider all of your options before making a decision about which company to work for.
You can set yourself up for success in real estate through effort, consistency, and smart decision-making. Real Broker, along with Keller Williams Realty, Re/Max, Coldwell Banker, eXp Realty, Berkshire Hathaway HomeServices, and Century 21, represents some of the top choices in the business. These companies offer the systems, mentorship, and training that new agents need to grow. Although other local firms exist in Wisconsin, they often lack the comprehensive support structure needed for early success. Research thoroughly so you can select the best possible brokerage for your career path in Wisconsin.
Real Broker
Real Broker is a tech-forward, cloud-based company that removes the limitations of the traditional real estate model. Agents are supported through powerful tools, transparent compensation, and a collaborative nationwide network.
Launched in 2014, Real Broker has become one of the most exciting real estate companies by giving agents ownership, support, and freedom. Its cloud-based model removes the physical limitations of legacy brokerages, allowing Real to invest in technology, training, and compensation models that directly benefit agents.
Here are a few of the advantages and disadvantages to joining Real Broker in Wisconsin as a new real estate agent:
Pros:
Low Overhead: Real has no franchise fees, office dues, or desk fees—agents keep more of their money.
Referral Income: Real’s revenue share plan is simple and lucrative, offering monthly payouts as agents refer others.
Stock Ownership: Agents earn equity in Real through performance milestones, giving them long-term ownership in the company.
Digital Flexibility: Real offers a virtual work environment with full tech support, allowing agents to operate their business on their terms.
Nationwide Community: Real agents stay connected via regular training, live events, and a vibrant online agent network.
Cons:
Less Hand-Holding: Real provides support but relies on agents to take ownership of their growth and activity.
Remote-Only: Real does not offer shared office space, which may not suit agents who value face-to-face interaction.
For motivated agents ready to take ownership of their career, Real Broker delivers the tools, incentives, and flexibility to thrive in the modern real estate landscape.
Keller Williams Realty

A real estate franchise named Keller Williams Realty was established in 1983. It is one of the biggest real estate organizations in the world with more than 180,000 agents. The business is renowned for its emphasis on technology and education, as well as for its culture of sharing and collaboration.
Gary Keller and Joe Williams launched Keller Williams Realty in 1983 in Austin, Texas. The organization has evolved from a single office to the largest real estate franchise in the United States based on the number of agents. The company’s success can be due to its unusual business model, which prioritizes the success of its agents over that of the company itself. Keller Williams Realty provides its agents with superior training, technology, and support to help them succeed in the real estate market. Agents receive a portion of the earnings made by their office, providing them with an added incentive to work more and be more successful.
Keller Williams Realty has also been recognized as one of the best places to work in the United States by numerous publications and organizations, including Fortune magazine. The company’s commitment to its agents and their success has helped it to attract some of the best and brightest real estate professionals in the industry. As a result, Keller Williams Realty has grown its footprint rapidly, expanding into international markets and solidifying its position as the largest real estate franchise in the United States. Today, Keller Williams Realty is one of the most recognizable and respected brands in real estate.
The following are some benefits and drawbacks of becoming a new agent with Keller Williams Realty in Wisconsin:
Pros:
- Keller Williams provides agents with a lot of training to help them get started and continue to grow in their careers.
- Collaboration is valued in the company, and agents are urged to cooperate in order to succeed.
- Technology focus: Keller Williams invests heavily in technology to help agents stay ahead of the curve and provide the best possible service to their clients.
- Commission structure: Agents can earn a high commission rate and have the flexibility to structure their business as they see fit.
- Keller Williams gives agents with numerous possibilities to enhance their businesses and careers, including leadership and management positions.
Cons:
- Franchise fees: Agents must pay up to $3,000 as an annual franchise fee to Keller Williams Realty International.
- Agents are instructed to develop their own business rather than relying on the corporation to provide them with leads. This can be a disadvantage for those who are afraid to take action to expand their own firm.
To summarize, Keller Williams Realty is a good alternative for new real estate agents seeking extensive training, a friendly culture, and cutting-edge technology. However, agents should be prepared to incur franchise fees as well as the possibility of having to produce their own buyers and sellers.
Re/Max

There are more than 125,000 real estate agents working for the Re/Max company throughout more than 100 countries. It is well-known for the high commission structure it employs as well as the focus it places on agent independence and flexibility.
Dave and Gail Liniger established Re/Max in 1973 in the city of Denver, Colorado, in the United States. The business began as a little brokerage that placed an emphasis on providing its agents with generous commission splits. Over the course of its history, Re/Max has experienced fast expansion, both domestically and globally, into new market spaces. By the beginning of the 1990s, Re/Max had developed into one of the most successful and widespread real estate franchises in the entire world.
In 1997, Re/Max went public, and its shares were listed on the New York Stock Exchange (NYSE). This made it one of the few real estate franchises that was traded on the stock market. This gave the company access to more money for growth and expansion. Since then, Re/Max has kept growing and expanding. It has bought other real estate franchises and opened new offices all over the world.
Re/Max is a major participant in the real estate sector, with a well-known brand and a large network of agents. The organization is well-known for its generous commission splits and emphasis on agent freedom, and it continues to develop and evolve in order to meet the changing demands of its agents and clients. As a publicly traded company, Re/Max is held accountable to its shareholders, and its financial performance is evaluated and reported publicly.
Here are three advantages and three disadvantages of becoming a newly certified agent with Re/Max:
Pros:
- High commission splits: Re/Max agents with experience might earn greater commissions than agents at other real estate firms.
- Agent autonomy: Re/Max respects the autonomy of its agents and encourages them to operate their businesses as they see fit.
- Re/Max is a well-known real estate company that can provide quick credibility to novice agents because of its strong brand recognition.
Cons:
1. Restricted access to training and support Re/Max new agents have limited access to training and support, which can be tough for those who are just getting started in the industry.
2. Rivalry: Because the organization employs so many agents, there is often a great deal of competition among them, particularly for more junior agents.
3. Franchise fees Agents are required to pay Re/Max franchise fees, which can be a significant financial burden for certain people.
In conclusion, Re/Max is a good choice for experienced agents looking for high commission splits and the independence to run their business as they see fit. However, it may not be the best choice for new real estate agents just getting into the industry. It provides limited training and support, and the competition can be fierce.
Coldwell Banker

One of the oldest real estate franchises in the United States, Coldwell Banker was established in 1906 in San Francisco, California, making it one of the oldest in the country. Coldwell Banker has expanded its operations over the years to become one of the top real estate organizations in the globe. The company now has a presence in more than 50 countries and maintains a network of more than 80,000 real estate agents.
In 2006, Coldwell Banker was acquired by Realogy Holdings Corp., a publicly traded business on the New York Stock Exchange. Coldwell Banker is now a subsidiary of Realogy Holdings Corp. (NYSE: RLGY). Because Coldwell Banker is a part of Realogy, the corporation places a greater emphasis on the performance of the Coldwell Banker brand as a whole than on the achievements of its individual real estate agents. When taking this strategy, it is possible that the interests of the firm will be prioritized over those of its agents.
There is a possibility that Coldwell Banker is not always the greatest option for novice real estate agents who are just starting out in the industry. This is because the organization may place a greater emphasis on the brand and less on the requirements of individual agents. As a result, it may be challenging for new agents to obtain the assistance and resources they want to be successful.
As a freshly licensed agent, the following are three advantages and three disadvantages of joining Coldwell Banker:
Pros:
1. A strong recognition of the brand: Coldwell Banker is an established name in the real estate industry and can lend new agents an air of instant legitimacy.
2. Extensive access to technological and marketing resources Coldwell Banker gives its agents access to an extensive variety of technological and marketing tools in order to assist them in achieving success in the real estate industry.
3. A vast network of agents Because Coldwell Banker has such a vast network of agents, it gives novice agents the opportunity to work together and learn from more seasoned experts.
Cons:
Coldwell Banker may be more focused on the brand and less focused on the needs of individual agents, which may result in Coldwell Banker providing less support and training for new agents. 1. Limited support and training Coldwell Banker may be more focused on the brand and less focused on the needs of individual agents.
2. Exorbitant expenses: In order to become a member of Coldwell Banker, real estate agents are expected to pay franchise fees and may also be asked to purchase pricey marketing and technology tools. This can make joining the company quite pricey.
3. Rivalry: Because there are so many agents working for the organization, there is sometimes a lot of rivalry among them, particularly for rookie agents.
In conclusion, Coldwell Banker is a reputable real estate firm that has been around for a long time and has built a powerful brand and extensive resource network. However, because it places more of an emphasis on the success of the brand and the company as a whole than on the achievements of individual real estate agents, it might not be the most appealing choice for new real estate agents who are just starting out in the industry.
eXp Realty

eXp Realty is a real estate firm that was established in 2008 and operates on a virtual platform. It is cloud-based and stores its data in the cloud. Because it is a publicly traded firm with shares that are listed on the Stock Exchange, it holds a special place of distinction within its sector. Since eXp Realty is a publicly traded corporation, the major focus of the company is not always on the performance of individual agents but rather on the success of the company itself and its stock price.
Because of eXp Realty’s cloud-based architecture, one of the difficulties is that agents can experience a sense of isolation from the business and their coworkers. This is because there are no actual offices where agents can work and all interactions take place online. For new agents, this might make it challenging to network with their peers and obtain the help they require to be successful.
Here are three pros and three cons of joining eXp Realty as a newly licensed agent:
Pros:
- The cloud-based architecture of eXp Realty’s virtual platform makes it possible for real estate agents to perform their jobs from virtually any location, giving them increased mobility and a more autonomous place of employment.
- Stock options: eXp Realty allows its agents to own shares in the company, which can generate a sense of ownership and investment in the company’s success.
- Technology and marketing tools: eXp Realty gives its agents a wide range of tools for technology and marketing to help them be successful.
Cons:
- Limited face-to-face interactions: eXp Realty’s cloud-based structure can result in limited face-to-face interactions between agents and management, making it difficult to build relationships and establish trust.
- Agents are expected to pay franchise fees each transaction and may also be required to purchase costly marketing and technology resources in order to join eXp Realty, which can be costly.
- With a huge network of online agents, there might be a lot of rivalry for leadership and assistance within eXp Realty, especially for newer agents.
In conclusion, eXp Realty is a distinctive and cutting-edge real estate business that runs on a virtual infrastructure. For novice real estate agents just starting out in the industry, however, its cloud-based structure can lead to less face-to-face encounters and a detachment from the business and coworkers.
Berkshire Hathaway HomeServices

Berkshire Hathaway HomeServices is a real estate brokerage network part of the Berkshire Hathaway Inc. family of companies. It was established in 2013 and has since grown to become one of the largest real estate brokerages in the United States. As a publicly traded company, Berkshire Hathaway HomeServices is focused on building brand recognition, reflected in its extensive marketing campaigns and partnerships with high-profile organizations.
However, this focus on building brand recognition can sometimes come at the expense of training and support for new agents. The quality of training and support offered to new agents can vary greatly between offices and regions, making it a hit-or-miss proposition for new agents just getting into the business.
Here are three pros and three cons of joining Berkshire Hathaway HomeServices as a newly licensed agent:
Pros:
- Strong brand recognition: Berkshire Hathaway HomeServices has a well-known brand and a reputation for quality, both of which can help agents draw customers and expand their clientele.
- Because agents are a part of the Berkshire Hathaway Inc. family of organizations, they have access to a wide variety of resources and assistance that are designed to assist them in achieving their goals and becoming successful.
- Marketing support: Berkshire Hathaway HomeServices provides extensive marketing support to its agents, including print and digital advertising, public relations, and lead generation tools.
Cons:
- Inconsistent training: The level of training and assistance made available to new agents can vary widely from office to office and region to region, making it a gamble for new agents who are just starting out in the industry.
- Membership in Berkshire Hathaway HomeServices can be costly. Agents must pay franchise fees and contribute to the marketing activities of the company.
- Competition: With a large network of agents, Berkshire Hathaway HomeServices can have a high level of competition for brokerage services and support, especially for newer agents.
In conclusion, Berkshire Hathaway HomeServices is a well-established and well-regarded real estate brokerage network with a strong brand and a reputation for quality. However, its focus on building brand recognition can sometimes come at the expense of training and support for new agents, making it a less attractive option for those just getting into the business.
Century 21

Century 21 is a well-known real estate brokerage that was founded in 1971. The company has a global presence and has been focused on building brand recognition, reflected in its extensive marketing campaigns over the years. Century 21 is a publicly traded company, which has allowed it to grow and expand its operations over the years.
However, despite its strong brand recognition, Century 21 has faced declining market share over the past 20 years. This can be attributed to increased competition in the real estate industry and a shift in consumer preferences towards more modern, tech-savvy real estate brokerage companies.
Here are three pros and three cons of joining Century 21 as a newly licensed agent:
Pros:
- Strong brand recognition: Century 21 has a well-known name and a reputation for excellence, which can help agents draw customers and expand their clientele.
- Marketing assistance: Century 21 offers its agents comprehensive marketing assistance, including print and digital advertising, public relations, and lead creation tools.
- Century 21 has a global network of agents, which allows them to give international business and referral opportunities.
Cons:
- Decreased market share: Despite the fact that Century 21 is a well-known brand, the company has struggled over the past 20 years to maintain its market share, which has made it more challenging for agents to be successful.
- Agents may be required to pay franchise fees and may be subject to commission splits that are smaller than those of other businesses when they join Century 21.
- Technology that is out of date: Some agents may discover that Century 21 is not up to date with the technology and tools that are necessary for them to be successful in today’s market.
As a result, it’s safe to say that Century 21 is a reputable real estate agency that has stood the test of time. However, for young real estate agents just getting started, it may not be the best choice due to falling market share, excessive fees, and antiquated technology.
Who is the Real Estate Firm That Offers the Best Training for New Agents in the Wisconsin Area?
The ideal real estate firm for new agents in Wisconsin is the one with which you feel most at ease. There are several aspects to consider while selecting the ideal real estate business for a newly licensed real estate agent. During the interviewing process, you should speak with multiple companies. Keller Williams Realty has constantly been ranked among the finest options for new agents, despite the fact that each company has its own strengths and weaknesses.
This is as a result of its reputation for technology, training, and agent-centric focus.
The intensive training and support programs offered by Keller Williams Realty to assist new agents in breaking into the field are well-known. The firm provides a range of programs and tools, such as marketing assistance, business planning tools, and mentorship programs. This makes it the perfect option for rookie agents who want to expand their knowledge and skills and who want to collaborate with a friendly and knowledgeable team.
Focusing on technology is another one of Keller Williams Realty’s significant advantages. The organization’s cutting-edge digital platform gives agents the lead generating tools, marketing software, and mobile app they need to thrive. This technology is intended to provide agents a competitive edge in the market and help them perform more successfully and efficiently.
Along with its education and innovation, Keller Williams Realty is renowned for its agent-centric approach. The firm places a high priority on assisting its agents in creating profitable, long-lasting enterprises by giving them the tools and resources needed to do so. By concentrating on the performance of its agents, Keller Williams Realty has become a market leader and developed a reputation for quality and excellence.
While each company has its own set of advantages and disadvantages, Keller Williams Realty is the greatest choice for new real estate agents due to its emphasis on training, technology, and an agent-centric approach. Whether you are new to the field or looking to advance your career, Keller Williams Realty is an outstanding choice that will give you with the necessary assistance, resources, and opportunities.
In conclusion, choosing the best real estate firm to work with is the next stage in the Wisconsin real estate license process after you have graduated from the best real estate school. It’s crucial to take into account aspects like training and support, technology, and the company’s emphasis when picking the best real estate company for a freshly licensed agent. The greatest option for new agents is always Keller Williams Realty in Wisconsin due to its reputation for training, technology, and an agent-centric approach.
