In a recent podcast interview with Debbie Cowan, Robert Earl, the new Team Leader of Keller Williams Realty at KW Villages, shared exciting insights into the opening of the new KW office in Wildwood, Florida, and his vision for its future. Robert discussed his passion for coaching and training real estate agents, the importance of building strong relationships, and the unique opportunity that KW Villages offers to both new and seasoned agents in a growing real estate market.
The Emergence of KW Villages
Keller Williams has long been a dominant force in real estate, known for its agent-centric approach and extensive training programs. However, until now, the presence of KW in The Villages area was limited. With the rapid growth in the region, Keller Williams saw a gap and decided to establish an office that could serve the real estate needs of both agents and clients in this unique market.
Robert Earl described the excitement surrounding the opening of the KW Villages office, located in the heart of Wildwood. “This area has been growing and growing,” Robert explained during the podcast. “It’s an opportunity for Keller Williams to fill a void with offices. We’re associated with KW Cornerstone, but this is a brand-new office with KW Villages.”
The new office is a strategic addition to Keller Williams’ network, positioned to capitalize on the rapid growth of housing developments in and around The Villages. With its central location, the KW Villages office is ideally suited to serve both buyers and sellers in the area, while also providing a home base for real estate agents looking to take their careers to the next level.
Leading with Relationships
One of the key themes of Robert Earl’s leadership is the focus on relationships. Throughout the podcast, Robert emphasized how Keller Williams has always been about building strong, meaningful relationships with both agents and clients. “We like to lead with the relationship,” Robert said. “When I joined Keller Williams in 2003, we were about 9,500 associates. Now, the company is close to 180,000 associates worldwide. That growth was all about relationships.”
For Robert, the mission of KW Villages is clear: to provide agents with the tools, training, and support they need to succeed, while fostering a strong community both within the office and the larger market. As he put it, “What we’re bringing to this office and the agents in this area is going to be really important, especially in a market that’s as competitive and fast-growing as The Villages.”
The foundation of these relationships, Robert explained, is the comprehensive training and support that KW is known for. “Training is really what the agents need,” he said. “There’s a full calendar. You could literally go to a training every day if you wanted to.” The emphasis on continuous learning ensures that agents can stay competitive, adapt to market changes, and continue to grow in their careers.
Supporting New and Experienced Agents Alike
One of the most significant aspects of the new KW Villages office is its focus on both new and experienced agents. Robert shared how the office will cater to the needs of all agents, whether they’re just starting in real estate or have been in the business for years. He noted, “We’re here for the serious professional, full-time agent who wants to take their business to the next level.”
For experienced agents, KW Villages offers an opportunity to elevate their careers. Robert pointed out that many agents in The Villages area have already had successful careers but are now looking for ways to optimize their time and revenue. He explained, “I’ve already been talking with an associate at another company, and for them, it’s about showing agents how to free up their time so they can spend more of it with their families. The purpose of business is to fund a perfect life.”
At the same time, the office is also designed to support new agents looking to break into the industry. Robert is a firm believer that the current market, while challenging, presents significant opportunities for those willing to put in the effort. “I think it’s a fantastic time for new agents,” he said. “While some are discouraged, that creates opportunities for those who are willing to learn and hustle.”
The office will be offering training and events not only for KW agents but also for agents from other brokerages and individuals looking to get their real estate licenses. “We’re making our training available to all agents from all companies,” Robert said. This openness reflects KW’s commitment to the broader real estate community and the importance of providing access to education and resources for everyone.
A Unique Market Opportunity
The Villages is one of the fastest-growing communities in the United States, known for its vibrant retirement lifestyle and rapidly expanding housing market. With new developments constantly being built in and around the area, Robert sees enormous potential for KW Villages to become a dominant force in the local real estate scene.
“The growth here is phenomenal,” Robert remarked. “We’re not just talking about The Villages proper, but all the new home builders around the area, south of 44 and the turnpike. There’s so much happening here, and that provides tremendous opportunities for agents.”
Robert shared his vision of making KW Villages the number one real estate office in the region. “We’re very growth-minded as a company,” he explained. “KW Cornerstone in Ocala is the largest real estate company in Marion County, and we’re building KW Villages to be number one in this region.”
This growth-minded approach is central to Robert’s leadership. He is constantly looking for ways to help agents improve their performance and serve their clients better. “I’m always looking at how we can get just a little bit better,” he said. “How can we help our agents be just a tenth of a second faster, just like in auto racing, where those small improvements make a big difference?”
A Passion for Coaching and Training
Robert Earl’s passion for coaching and training is at the core of his leadership philosophy. Unlike many team leaders who also sell real estate, Robert has chosen to focus entirely on helping agents grow their businesses without directly competing with them. “My passion is training, coaching, and consulting,” Robert said. “I don’t actively sell in this area. That was part of the opportunity I saw—I get more excited when someone I’m working with sells a home than when I do it myself.”
This approach allows Robert to invest fully in the success of his agents, providing them with the guidance and support they need to thrive in a competitive market. “We’re grabbing playbooks that are working in other parts of the country and bringing them here,” Robert explained. “We’re investing in our agents because we believe in their potential.”
One of the key components of this training is helping agents achieve a balance between work and life. Robert emphasized that real estate is a demanding profession, but it’s also essential to maintain a healthy work-life balance. “When you’re on, you have to be on, but when you’re off, you need to be off,” he said. “We encourage our agents to have the systems and procedures in place so that when they’re working with a client, they can give 100%, but they can also enjoy their time off with family.”
From Campground Management to Real Estate Leadership
Robert’s journey to becoming the Team Leader at KW Villages is unique, shaped by his diverse experiences in real estate and beyond. Before taking on this role, Robert and his wife spent two and a half years traveling full-time in an RV, managing campgrounds across the country. “I was the Director of Operations over six campgrounds, 800 campsites, 300 boat slips, three motels, and even a bar,” Robert recalled. “It was an incredible experience.”
Managing campgrounds taught Robert valuable lessons about hospitality, customer service, and operations, which he now applies to his work in real estate. “Campgrounds are multigenerational,” Robert explained. “People come back year after year, sometimes for decades. There’s something magical about that moment at dusk when the campfires start, and the kids take their last bike ride. It’s all about creating an experience.”
While Robert loved his time managing campgrounds, he realized that his true passion was in coaching and training others. Even while managing his team of campground managers, Robert found himself constantly going back to what he knew from his time at Keller Williams. “I kept realizing that the systems and models I’d learned at Keller Williams were just as applicable in the campground business,” he said.
A Personal Connection to The Villages
Robert’s move to The Villages wasn’t just a professional decision—it was also a personal one. Having vacationed in Florida for years, Robert and his wife decided to make the Sunshine State their home. “I realized that I was location-agnostic,” Robert said. “I was coaching from anywhere, so why not move to Florida full-time?”
Robert and his wife, who have two dogs, a Bichon Frisé and a miniature Schnauzer mix, settled into their new life in Florida. For Robert, the move represented a new chapter both personally and professionally, culminating in his role as the Team Leader of KW Villages.
Building a Community and a Legacy
As KW Villages continues to grow, Robert’s focus remains on building a strong community within the office and the broader Villages area. He believes that by fostering relationships, providing top-notch training, and helping agents succeed, KW Villages will become a cornerstone of the local real estate market.
“We’re here to be part of the community,” Robert said. “It’s not just about real estate—it’s about being visible, being engaged, and making a difference in the lives of the people who live here.”
In closing, Robert shared his excitement for the future of KW Villages and his commitment to helping agents achieve their goals. “I’m rooting for every agent who walks through our doors,” he said. “I believe in their potential,
Robert Earl
Robert EarlRobert has 20+ years of experience as a Real Estate Agent, Coach & Digital Marketer. Robert Earl is passionate about teaching and empowering others to pursue their dreams and create sustainable income. Whether through a career in real estate, affiliate marketing, niche blogging, or transforming campgrounds into thriving communities, his proven strategies and techniques have helped numerous individuals and businesses succeed. Based on his years of experience and knowledge in the online marketing industry, along with his hands-on management in the Real Estate & RV Park sector, he has crafted a unique and effective approach to personal and professional growth. In addition to his business pursuits, Robert is also a CrossFit Online Level 1 Trainer (CF-OL1) and enjoys fitness activities, while traveling the country. His multifaceted career showcases his dedication to growth, innovation, and the pursuit of excellence in various domains.